A1 Expo specialises in small-diameter flue components and flue liner, and we have recruited Ben from a role in corporate hospitality and community liaison at the ice hockey team the Sheffield Steelers – who A1 Flues sponsors.
Ben will be responsible for developing key accounts selling our range of products, including twin-wall insulated flue systems, single-wall flue systems, cowls, chimney fans, core vents, stove fans and carbon monoxide detectors.
He has already hit the ground running and said: “A1 Expo presents a very different challenge from my previous role for the Steelers, but it’s a great opportunity, and my experience of dealing with sponsors is already helping me to open doors and forge new relationships with large customers.
“The setup at A1 Expo is excellent and the quality of the products is second to none, which means we have a strong proposition for chains of merchants that supply installers of small-scale chimney systems and for retailers that sell wood-burning stoves.”
We deliberately looked outside the industry when appointing for the role, and Ben has been put through an intensive training programme, which included attending the HETAS H002 course.
Our director TJ said that Ben was recommended to A1 because of his skills in corporate sponsorship.
“A1 Expo is still in its infancy as a business, but we recognise that there’s massive potential to build a sizable market share very quickly by supplying flues, fixings and lining directly or indirectly to the domestic market.
“Ben brings a different, more professional dimension to the role, and the fact that he is new to the industry has been well received by new and existing A1 Expo customers.”